A while ago I wrote a blog post for this Pierless Music site called ‘B(r)and’, in which I talked about the need for a band to start to think of themselves as a brand, or a business.
It’s one of those topics that musicians probably don’t even think about or realise might apply to them, especially when they are first starting out. But it does and reading the post will hopefully make you realise why.
Well, I have recently been asked to update that post for use on another music related website. Something I was happy to do.
Here’s the result: http://www.epikmusicvideos.com/blog/79-make-your-band-a-brand.html